Proud to be a Do-Follow Blog!

What the heck is Do-Follow? Do-follow tells search engines to recognize hyperlinks and allow them to influence the target web site’s search engine rankings. That’s a pretty major thing in terms of ranking and traffic!

Unbeknownst to many bloggers, leaving comments on other people’s blogs with a link to your site doesn’t necessarily mean you’re going to generate a back-link and more traffic. If you are a blog owner, you may not be aware that just having the Comment Luv plug-in installed isn’t enough.

Most blogging software (WordPress included) have the “no-follow” command built into the software code. This instructs search engine’s to completely ignore links to external sites, and unless you are an html professional, changing that can be pretty tricky. However, there are ways to make your blog a “do-follow” blog without messing with your code – plug-ins.

You’re probably thinking…”Why on earth would I want my blog to be a do-follow blog? All that’s going to happen is I’ll be bombarded with spam!” Well, there are plug-ins that deal with spam, too. And as a blog owner, you should reward the people who regularly read and comment on your blog for helping your traffic and search engine rankings by giving them a back-link and helping their traffic and rankings in return. In order to reward my readers for commenting, I not only use the Comment Luv plug-in– which actually puts a link to the commenter’s most recent blog post at the end of their comment, but I also use the Do-Follow plug-in, which removes the evil nofollow attribute of comments.

As for the spam comments? Regardless of whether you are a do-follow or a no-follow blog, you’re going to get spam comments. There are hundreds of plug-ins that will deal with spam for you, but the Akismet plug-in is not only free, it comes pre-installed with WordPress, and it does a very good job of catching spam. The only caveat is that you should empty your spam folder once a week (otherwise the spam comments can build up), but since you’re a blogger, you’re probably on your site to make posts that often anyway, so there’s not much extra you have to do. I also recommend you read your comments or set them up so they have to be approved before they are visible (I often get a kick out of some of the stuff people say!), just to make sure there’s no spam showing up on your site. You can also set WordPress so it doesn’t e-mail you every time you get a comment – you just have to remember to check for comments every day. Remember, you can always delete a comment if it looks suspicious.

Update: 5/20/11:

The instructions above are for WordPress, however, it has come to my attention that you can modify the html code in Blogger to make your blog Do-Follow. Here is a submitted method for editing your code…

Click expand widgets, and use cntrl+F to search for ‘nofollow’.

There are two places this shows up, once in the comment widget, and again in the trackback/linkback widget. Delete the code: rel=’nofollow’

In both cases this appears to be a way to get rid of this in Blogger blogs without installing anything else.

Thanks for submitting the tip, Cbeck!

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